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@article{DBLP:journals/imds/XuW05,
author = {Mark Xu and
John Walton},
title = {Gaining customer knowledge through analytical CRM},
journal = {Industrial Management and Data Systems},
volume = {105},
number = {7},
year = {2005},
pages = {955-971},
ee = {http://dx.doi.org/10.1108/02635570510616139},
bibsource = {DBLP, http://dblp.uni-trier.de}
}
Copyright © 2009-10-29 by Michael Ley (ley@uni-trier.de)