BibTeX record journals/ijtd/MarengoPB13

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@article{DBLP:journals/ijtd/MarengoPB13,
  author       = {Agostino Marengo and
                  Alessandro Pagano and
                  Alessio Barbone},
  title        = {An Assessment of Customer's Preferences and Improve Brand Awareness
                  Implementation of Social {CRM} in an Automotive Company},
  journal      = {Int. J. Technol. Diffusion},
  volume       = {4},
  number       = {1},
  pages        = {1--15},
  year         = {2013},
  url          = {https://doi.org/10.4018/jtd.2013010101},
  doi          = {10.4018/JTD.2013010101},
  timestamp    = {Sat, 25 Apr 2020 13:50:33 +0200},
  biburl       = {https://dblp.org/rec/journals/ijtd/MarengoPB13.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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