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BibTeX record journals/ijecommerce/GammohJW18
@article{DBLP:journals/ijecommerce/GammohJW18, author = {Bashar S. Gammoh and Fernando R. Jim{\'{e}}nez and Rand Wergin}, title = {Consumer Attitudes Toward Human-Like Avatars in Advertisements: The Effect of Category Knowledge and Imagery}, journal = {Int. J. Electron. Commer.}, volume = {22}, number = {3}, pages = {325--348}, year = {2018}, url = {https://doi.org/10.1080/10864415.2018.1462939}, doi = {10.1080/10864415.2018.1462939}, timestamp = {Fri, 13 Mar 2020 14:39:28 +0100}, biburl = {https://dblp.org/rec/journals/ijecommerce/GammohJW18.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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