BibTeX record journals/ijecommerce/BassanoGPS17

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@article{DBLP:journals/ijecommerce/BassanoGPS17,
  author       = {Clara Bassano and
                  Matteo Gaeta and
                  Paolo Piciocchi and
                  James C. Spohrer},
  title        = {Learning the Models of Customer Behavior: From Television Advertising
                  to Online Marketing},
  journal      = {Int. J. Electron. Commer.},
  volume       = {21},
  number       = {4},
  pages        = {572--604},
  year         = {2017},
  url          = {https://doi.org/10.1080/10864415.2016.1355654},
  doi          = {10.1080/10864415.2016.1355654},
  timestamp    = {Fri, 13 Mar 2020 14:39:35 +0100},
  biburl       = {https://dblp.org/rec/journals/ijecommerce/BassanoGPS17.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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