DBLP BibTeX Record 'journals/eswa/ChangchienLH04'

@article{DBLP:journals/eswa/ChangchienLH04,
  author    = {S. Wesley Changchien and
               Chin-Feng Lee and
               Yu-Jung Hsu},
  title     = {On-line personalized sales promotion in electronic commerce},
  journal   = {Expert Syst. Appl.},
  volume    = {27},
  number    = {1},
  year      = {2004},
  pages     = {35-52},
  ee        = {http://dx.doi.org/10.1016/j.eswa.2003.12.017},
  bibsource = {DBLP, http://dblp.uni-trier.de}
}