@article{DBLP:journals/eor/HeCW07,
author = {Yan-Qun He and
Lai-Kow Chan and
Ming-Lu Wu},
title = {Balancing productivity and consumer satisfaction for profitability:
Statistical and fuzzy regression analysis},
journal = {European Journal of Operational Research},
volume = {176},
number = {1},
year = {2007},
pages = {252-263},
ee = {http://dx.doi.org/10.1016/j.ejor.2005.06.050},
bibsource = {DBLP, http://dblp.uni-trier.de}
}