BibTeX record journals/dss/YadaIK07

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@article{DBLP:journals/dss/YadaIK07,
  author       = {Katsutoshi Yada and
                  Edward Hak{-}Sing Ip and
                  Naoki Katoh},
  title        = {Is this brand ephemeral? {A} multivariate tree-based decision analysis
                  of new product sustainability},
  journal      = {Decis. Support Syst.},
  volume       = {44},
  number       = {1},
  pages        = {223--234},
  year         = {2007},
  url          = {https://doi.org/10.1016/j.dss.2007.03.014},
  doi          = {10.1016/J.DSS.2007.03.014},
  timestamp    = {Fri, 05 Nov 2021 08:51:52 +0100},
  biburl       = {https://dblp.org/rec/journals/dss/YadaIK07.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}

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