DBLP Record 'journals/dss/KarugaKNR01'

BibTeX

@article{DBLP:journals/dss/KarugaKNR01,
  author    = {Gilbert G. Karuga and
               Andriy M. Khraban and
               Suresh K. Nair and
               Daniel O. Rice},
  title     = {AdPalette: an algorithm for customizing online advertisements
               on the fly},
  journal   = {Decision Support Systems},
  volume    = {32},
  number    = {2},
  year      = {2001},
  pages     = {85-106},
  ee        = {http://dx.doi.org/10.1016/S0167-9236(01)00104-X},
  bibsource = {DBLP, http://dblp.uni-trier.de}
}