Market segmentation and ideal point identification for new product design using fuzzy data compression and fuzzy clustering methods.

Kit Yan Chan C. K. Kwong B. Q. Hu Market segmentation and ideal point identification for new product design using fuzzy data compression and fuzzy clustering methods. 1371-1378 2012 12 Appl. Soft Comput. 4 http://dx.doi.org/10.1016/j.asoc.2011.11.026 db/journals/asc/asc12.html#ChanKH12