Paul Huang Young M. Lee Lianjun An Markus Ettl Stephen J. Buckley Karthik Sourirajan Utilizing Simulation to Evaluate Business Decisions in Sense-and-Respond Systems. 1205-1212 2004 Winter Simulation Conference http://www.informs-sim.org/wsc04papers/156.pdf db/conf/wsc/wsc2004.html#HuangLAEBS04