BibTeX record conf/whiceb/YangLZ20

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@inproceedings{DBLP:conf/whiceb/YangLZ20,
  author       = {Zhenyi Yang and
                  Li Li and
                  Tianyu Zhou},
  title        = {Measuring Immediate Effect and Carry-over Effect of Multi-channel
                  Online Ads},
  booktitle    = {The 19th Wuhan International Conference on E-Business, {WHICEB} 2020,
                  Wuhan, China, 2020},
  pages        = {16},
  publisher    = {Association for Information Systems},
  year         = {2020},
  url          = {https://aisel.aisnet.org/whiceb2020/16},
  timestamp    = {Thu, 15 Jun 2023 15:06:02 +0200},
  biburl       = {https://dblp.org/rec/conf/whiceb/YangLZ20.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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