BibTeX record conf/whiceb/WanC19

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@inproceedings{DBLP:conf/whiceb/WanC19,
  author       = {Jiangping Wan and
                  Ke Cheng},
  title        = {Research on the Influencing Factors of Enterprise Wechat Official
                  Accounts Marketing Effectiveness},
  booktitle    = {The 18th Wuhan International Conference on E-Business, {WHICEB} 2019,
                  Wuhan, China, May 24-26, 2019},
  pages        = {38},
  publisher    = {Association for Information Systems},
  year         = {2019},
  url          = {https://aisel.aisnet.org/whiceb2019/38},
  timestamp    = {Thu, 15 Jun 2023 14:35:33 +0200},
  biburl       = {https://dblp.org/rec/conf/whiceb/WanC19.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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