DBLP Record 'conf/sigir/RadlinskiBCGJR08'

BibTeX

@inproceedings{DBLP:conf/sigir/RadlinskiBCGJR08,
  author    = {Filip Radlinski and
               Andrei Z. Broder and
               Peter Ciccolo and
               Evgeniy Gabrilovich and
               Vanja Josifovski and
               Lance Riedel},
  title     = {Optimizing relevance and revenue in ad search: a query substitution
               approach},
  booktitle = {SIGIR},
  year      = {2008},
  pages     = {403-410},
  ee        = {http://doi.acm.org/10.1145/1390334.1390404},
  crossref  = {DBLP:conf/sigir/2008},
  bibsource = {DBLP, http://dblp.uni-trier.de}
}

@proceedings{DBLP:conf/sigir/2008,
  editor    = {Sung-Hyon Myaeng and
               Douglas W. Oard and
               Fabrizio Sebastiani and
               Tat-Seng Chua and
               Mun-Kew Leong},
  title     = {Proceedings of the 31st Annual International ACM SIGIR Conference
               on Research and Development in Information Retrieval, SIGIR
               2008, Singapore, July 20-24, 2008},
  booktitle = {SIGIR},
  publisher = {ACM},
  year      = {2008},
  isbn      = {978-1-60558-164-4},
  bibsource = {DBLP, http://dblp.uni-trier.de}
}