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BibTeX record conf/sera/GarciaPM12
@inproceedings{DBLP:conf/sera/GarciaPM12, author = {Iv{\'{a}}n A. Garc{\'{\i}}a and Carla L. Pacheco and A. Martinez}, editor = {Roger Y. Lee}, title = {Identifying Critical Success Factors for Adopting {CRM} in Small: {A} Framework for Small and Medium Enterprises}, booktitle = {Software Engineering Research, Management and Applications 2012 [selected papers from the 10th International Conference on Software Engineering Research, Management and Applications, {SERA} 2012, Shanghai, China, May 30 - June 1, 2012]}, series = {Studies in Computational Intelligence}, volume = {430}, pages = {1--15}, publisher = {Springer}, year = {2012}, url = {https://doi.org/10.1007/978-3-642-30460-6\_1}, doi = {10.1007/978-3-642-30460-6\_1}, timestamp = {Thu, 10 Dec 2020 13:17:55 +0100}, biburl = {https://dblp.org/rec/conf/sera/GarciaPM12.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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