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BibTeX record conf/pacis/ShaoCJZ20
@inproceedings{DBLP:conf/pacis/ShaoCJZ20, author = {Zhen Shao and Kuanchin Chen and Zhiwen Jiang and Lin Zhang}, editor = {Doug Vogel and Kathy Ning Shen and Pan Shan Ling and Carol Hsu and James Y. L. Thong and Marco De Marco and Moez Limayem and Sean Xin Xu}, title = {Understanding User Ad Click-Through Intention in the Mobile Social Platform: {A} Lens of Trust Transfer}, booktitle = {24th Pacific Asia Conference on Information Systems, {PACIS} 2020, Dubai, UAE, June 22-24, 2020}, pages = {236}, year = {2020}, url = {https://aisel.aisnet.org/pacis2020/236}, timestamp = {Wed, 10 Jun 2020 14:48:34 +0200}, biburl = {https://dblp.org/rec/conf/pacis/ShaoCJZ20.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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