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BibTeX record conf/pacis/LinLCL23
@inproceedings{DBLP:conf/pacis/LinLCL23, author = {Jia{-}Hui Lin and Sheng{-}Wei Lin and Tzu{-}Yang Chu and Hung{-}Ting Lin}, editor = {Patrick Chau and Jack Jing and Mikko T. Siponen and Andrew Burton{-}Jones and Chuan{-}Hoo Tan and Bo Sophia Xiao}, title = {Exploring the effect of {AR} filter on perceived brand image: The mediating role of realistic experience}, booktitle = {27th Pacific Asia Conference on Information Systems, {PACIS} 2023, Nanchang, China, July 9-12, 2023}, pages = {87}, year = {2023}, url = {https://aisel.aisnet.org/pacis2023/87}, timestamp = {Fri, 19 Jul 2024 15:43:09 +0200}, biburl = {https://dblp.org/rec/conf/pacis/LinLCL23.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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