BibTeX record conf/or/PaetzS17

• > Home > conf/or/PaetzS17

@inproceedings{DBLP:conf/or/PaetzS17,
  author       = {Friederike Paetz and
                  Regina Semmler{-}Ludwig},
  editor       = {Natalia Kliewer and
                  Jan Fabian Ehmke and
                  Ralf Bornd{\"{o}}rfer},
  title        = {Consumer's Sport Preference as a Predictor for His/Her Response to
                  Brand Personality},
  booktitle    = {Operations Research Proceedings 2017, Selected Papers of the Annual
                  International Conference of the German Operations Research Society
                  (GOR), Freie Universi{\"{a}}t Berlin, Germany, September 6-8,
                  2017},
  series       = {Operations Research Proceedings},
  pages        = {61--66},
  publisher    = {Springer},
  year         = {2017},
  url          = {https://doi.org/10.1007/978-3-319-89920-6\_9},
  doi          = {10.1007/978-3-319-89920-6\_9},
  timestamp    = {Sun, 15 Jul 2018 18:56:56 +0200},
  biburl       = {https://dblp.org/rec/conf/or/PaetzS17.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}