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BibTeX record conf/mms/NohlenSR08
@inproceedings{DBLP:conf/mms/NohlenSR08, author = {Niklas Nohlen and Stefan Smolnik and Gerold Riempp}, editor = {Michael H. Breitner and Martin Breunig and Elgar Fleisch and Key Pousttchi and Klaus Turowski}, title = {Empirische Befunde mobiler Kundengewinnung in der schweizerischen Krankenversicherungsbranche}, booktitle = {Mobile und Ubiquit{\"{a}}re Informationssysteme - Technologien, Prozesse, Marktf{\"{a}}higkeit. Proceedings zur 3. Konferenz Mobile und Ubiquit{\"{a}}re Informationssysteme, {MMS} 2008, 26.-28. Februar 2008, M{\"{u}}nchen, Germany}, series = {{LNI}}, volume = {{P-123}}, pages = {108--121}, publisher = {{GI}}, year = {2008}, url = {https://dl.gi.de/handle/20.500.12116/22265}, timestamp = {Tue, 04 Jul 2023 17:44:23 +0200}, biburl = {https://dblp.org/rec/conf/mms/NohlenSR08.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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