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BibTeX record conf/kesamsta/Casas-FraustoMG21
@inproceedings{DBLP:conf/kesamsta/Casas-FraustoMG21, author = {Alma Casas{-}Frausto and Bogart Yail M{\'{a}}rquez and Rosana Gutierrez and Jos{\'{e}} Sergio Magdaleno{-}Palencia}, editor = {Gordan Jezic and Jessica Chen{-}Burger and Mario Kusek and Roman Sperka and Robert J. Howlett and Lakhmi C. Jain}, title = {The Role Neuromarketing Emotion as Key to Defining Consumer Behavior}, booktitle = {Agents and Multi-Agent Systems: Technologies and Applications 2021 - Proceedings of 15th {KES} International Conference, {KES-AMSTA} 2021, June 2021}, series = {Smart Innovation, Systems and Technologies}, volume = {241}, pages = {385--394}, publisher = {Springer}, year = {2021}, url = {https://doi.org/10.1007/978-981-16-2994-5\_32}, doi = {10.1007/978-981-16-2994-5\_32}, timestamp = {Tue, 07 May 2024 20:06:14 +0200}, biburl = {https://dblp.org/rec/conf/kesamsta/Casas-FraustoMG21.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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