LingL98'

BibTeX

@inproceedings{DBLP:conf/kdd/LingL98,
  author    = {Charles X. Ling and
               Chenghui Li},
  title     = {Data Mining for Direct Marketing: Problems and Solutions},
  booktitle = {KDD},
  year      = {1998},
  pages     = {73-79},
  bibsource = {DBLP, http://dblp.uni-trier.de}
}