<?xml version="1.0"?>
<dblp>
<inproceedings key="conf/kdd/ChuPBMPCZ09" mdate="2009-07-02">
<author>Wei Chu</author>
<author>Seung-Taek Park</author>
<author>Todd Beaupre</author>
<author>Nitin Motgi</author>
<author>Amit Phadke</author>
<author>Seinjuti Chakraborty</author>
<author>Joe Zachariah</author>
<title>A case study of behavior-driven conjoint analysis on Yahoo!: front page today module.</title>
<pages>1097-1104</pages>
<year>2009</year>
<booktitle>KDD</booktitle>
<ee>http://doi.acm.org/10.1145/1557019.1557138</ee>
<crossref>conf/kdd/2009</crossref>
<url>db/conf/kdd/kdd2009.html#ChuPBMPCZ09</url>
</inproceedings>
</dblp>
