BibTeX record conf/iceme/GuoLZ22

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@inproceedings{DBLP:conf/iceme/GuoLZ22,
  author       = {Guihang Guo and
                  Ying Li and
                  Chuqiao Zhong},
  title        = {The influence of brand cultural marketing on consumers' willingness
                  to participate in value co-creation},
  booktitle    = {13th International Conference on E-business, Management and Economics,
                  {ICEME} 2022, Beijing, China, July 16-18, 2022},
  pages        = {110--115},
  publisher    = {{ACM}},
  year         = {2022},
  url          = {https://doi.org/10.1145/3556089.3556169},
  doi          = {10.1145/3556089.3556169},
  timestamp    = {Fri, 03 Mar 2023 12:04:43 +0100},
  biburl       = {https://dblp.org/rec/conf/iceme/GuoLZ22.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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