A Framework for Classifying Personalization Scheme Used on e-Commerce Websites.

Dezhi Wu Il Im Marilyn Tremaine Keith Instone Murray Turoff A Framework for Classifying Personalization Scheme Used on e-Commerce Websites. 222 2003 HICSS http://computer.org/proceedings/hicss/1874/track7/187470222babs.htm db/conf/hicss/hicss2003-7.html#WuITIT03