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BibTeX record conf/bis/HartingRM19
@inproceedings{DBLP:conf/bis/HartingRM19, author = {Ralf{-}Christian H{\"{a}}rting and Christopher Reichstein and Andreas M{\"{u}}ller}, editor = {Witold Abramowicz and Rafael Corchuelo}, title = {Potential Benefits of New Online Marketing Approaches}, booktitle = {Business Information Systems - 22nd International Conference, {BIS} 2019, Seville, Spain, June 26-28, 2019, Proceedings, Part {II}}, series = {Lecture Notes in Business Information Processing}, volume = {354}, pages = {109--117}, publisher = {Springer}, year = {2019}, url = {https://doi.org/10.1007/978-3-030-20482-2\_10}, doi = {10.1007/978-3-030-20482-2\_10}, timestamp = {Tue, 18 Jun 2019 12:46:21 +0200}, biburl = {https://dblp.org/rec/conf/bis/HartingRM19.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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