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BibTeX record conf/avr/GallardoRCQSATA18
@inproceedings{DBLP:conf/avr/GallardoRCQSATA18, author = {Cristian Gallardo and Sandy P. Rodr{\'{\i}}guez and Irma E. Chango and Washington X. Quevedo and Jaime Santana and Aldrin G. Acosta and Julio C. Tapia and V{\'{\i}}ctor H. Andaluz}, editor = {Lucio Tommaso De Paolis and Patrick Bourdot}, title = {Augmented Reality as a New Marketing Strategy}, booktitle = {Augmented Reality, Virtual Reality, and Computer Graphics - 5th International Conference, {AVR} 2018, Otranto, Italy, June 24-27, 2018, Proceedings, Part {I}}, series = {Lecture Notes in Computer Science}, volume = {10850}, pages = {351--362}, publisher = {Springer}, year = {2018}, url = {https://doi.org/10.1007/978-3-319-95270-3\_29}, doi = {10.1007/978-3-319-95270-3\_29}, timestamp = {Sat, 19 Oct 2019 20:11:57 +0200}, biburl = {https://dblp.org/rec/conf/avr/GallardoRCQSATA18.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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