SaariRLTK04'

BibTeX

@inproceedings{DBLP:conf/ACMicec/SaariRLTK04,
  author    = {Timo Saari and
               Niklas Ravaja and
               Jari Laarni and
               Marko Turpeinen and
               Kari Kallinen},
  title     = {Psychologically targeted persuasive advertising and product
               information in e-commerce},
  booktitle = {ICEC},
  year      = {2004},
  pages     = {245-254},
  ee        = {http://doi.acm.org/10.1145/1052220.1052252},
  crossref  = {DBLP:conf/ACMicec/2004},
  bibsource = {DBLP, http://dblp.uni-trier.de}
}

@proceedings{DBLP:conf/ACMicec/2004,
  editor    = {Marijn Janssen and
               Henk G. Sol and
               Ren{\'e} W. Wagenaar},
  title     = {Proceedings of the 6th International Conference on Electronic
               Commerce, ICEC 2004, Delft, The Netherlands, October 25-27,
               2004},
  booktitle = {ICEC},
  publisher = {ACM},
  series    = {ACM International Conference Proceeding Series},
  volume    = {60},
  year      = {2004},
  isbn      = {1-58113-930-6},
  bibsource = {DBLP, http://dblp.uni-trier.de}
}