| | |
- CSB - MetaPress - Google - Bing - Yahoo
 | 2011 | |
|---|---|---|
| 3 |      | Salma Karray: Effectiveness of retail joint promotions under different channel structures. European Journal of Operational Research 210(3): 745-751 (2011) |
| 2009 | ||
| 2 | | Salma Karray, Guiomar Martín-Herrán: A dynamic model for advertising and pricing competition between national and store brands. European Journal of Operational Research 193(2): 451-467 (2009) |
| 2007 | ||
| 1 | | Salma Karray, Georges Zaccour: Effectiveness of COOP Advertising Programs in Competitive Distribution Channels. IGTR 9(2): 151-167 (2007) |
| 1 | Guiomar Martín-Herrán | [2] |
| 2 | Georges Zaccour | [1] |
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