 | 2011 |
|---|
| 14 |       | Patrick Y. K. Chau,
Shuk Ying Ho,
Yihong Yao:
The Effects Of Malfunctioning Personalized Services On Users' Trust And Behaviors.
PACIS 2011: 40 |
| 2010 |
|---|
| 13 | | Shuk Ying Ho:
The Effects of Location-Based Mobile Personalization on Users' Behavior.
PACIS 2010: 131 |
| 2009 |
|---|
| 12 | | Shuk Ying Ho:
Opportunities and challenges of mobile personalization: An exploratory study.
ECIS 2009: 1211-1222 |
| 2008 |
|---|
| 11 | | Shuk Ying Ho,
Kevin K. W. Ho:
The Effects of Web Personalization on Influencing Users' Switching Decisions to a New Website.
PACIS 2008: 67 |
| 10 | | Shuk Ying Ho,
Michael J. Davern,
Kar Yan Tam:
Personalization and choice behavior: the role of personality traits.
DATA BASE 39(4): 31-47 (2008) |
| 9 | | Shuk Ying Ho:
Human-computer interaction and management information systems: Foundations.
JASIST 59(12): 2034-2035 (2008) |
| 2007 |
|---|
| 8 | | Shuk Ying Ho,
Kar Yan Tam,
Michael J. Davern:
Transaction-Driven Personalization: The Moderating Effects of Personality Traits.
PACIS 2007: 9 |
| 2006 |
|---|
| 7 | | Shuk Ying Ho:
The Attraction of Internet Personalization to Web Users.
Electronic Markets 16(1): 41-50 (2006) |
| 6 | | Kar Yan Tam,
Shuk Ying Ho:
Understanding the Impact of Web Personalization on User Information Processing and Decision Outcomes.
MIS Quarterly 30(4): 865-890 (2006) |
| 2005 |
|---|
| 5 | | Shuk Ying Ho:
An exploratory study of using a user remote tracker to examine web users' personality traits.
ICEC 2005: 659-665 |
| 4 | | Kar Yan Tam,
Shuk Ying Ho:
Web Personalization as a Persuasion Strategy: An Elaboration Likelihood Model Perspective.
Information Systems Research 16(3): 271-291 (2005) |
| 3 | | Shuk Ying Ho,
Kar Yan Tam:
An Empirical Examination of the Effects of Web Personalization at Different Stages of Decision Making.
Int. J. Hum. Comput. Interaction 19(1): 95-112 (2005) |
| 2003 |
|---|
| 2 | | Shuk Ying Ho,
Sai Ho Kwok:
The attraction of personalized service for users in mobile commerce: an empirical study.
SIGecom Exchanges 3(4): 10-18 (2003) |
| 1 | | Shuk Ying Ho,
Siu Man Lui:
Exploring the factors affecting internet content filters acceptance.
SIGecom Exchanges 4(1): 29-36 (2003) |
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