 | 2012 |
|---|
| 6 |       | Dimitrios C. Karaiskos,
Dimitris Drossos,
Alexandros S. Tsiaousis,
George M. Giaglis,
Konstantinos G. Fouskas:
Affective and social determinants of mobile data services adoption.
Behaviour & IT 31(3): 209-219 (2012) |
| 2010 |
|---|
| 5 | | Konstantinos G. Fouskas,
Dimitris Drossos:
The role of industry perceptions in competitive responses.
Industrial Management and Data Systems 110(4): 477-494 (2010) |
| 2009 |
|---|
| 4 | | Dimitris Drossos,
Konstantinos G. Fouskas:
Advertising On The Internet: Perspectives From Advertising Agencies And Advertisers.
MCIS 2009: 117 |
| 2007 |
|---|
| 3 | | Dimitris Drossos,
George M. Giaglis,
George Lekakos:
An Empirical Assessment of Factors that Influence the Effectiveness of SMS Advertising.
HICSS 2007: 58 |
| 2006 |
|---|
| 2 | | Dimitris Drossos,
George M. Giaglis:
Mobile Advertising Effectiveness: an Exploratory Study.
ICMB 2006: 2 |
| 2005 |
|---|
| 1 | | Dimitris Drossos,
George M. Giaglis:
Factors That Influence the Effectiveness of Mobile Advertising: The Case of SMS.
Panhellenic Conference on Informatics 2005: 278-285 |
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