Peter Aschmoneit

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2004

2 Mark Heitmann, Catja Prykop, Peter Aschmoneit: Using Means-End Chains to Build Mobile Brand Communities. HICSS 2004

2003

1 Peter Aschmoneit, Mark Heitmann: Consumers cognition towards communities: Customer-centred community design using the means-end chain perspective. HICSS 2003: 216

	2004
2		Mark Heitmann, Catja Prykop, Peter Aschmoneit: Using Means-End Chains to Build Mobile Brand Communities. HICSS 2004
	2003
1		Peter Aschmoneit, Mark Heitmann: Consumers cognition towards communities: Customer-centred community design using the means-end chain perspective. HICSS 2003: 216

Coauthor Index

1 Mark Heitmann [1] [2]

2 Catja Prykop [2]

Last update Sat May 26 04:23:17 2012 CET by the DBLP Team —

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